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25 April 2018
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Apple purchases Chinese forest in an effort to "go green"

14 May 15 - RE+D Magazine
Apple purchases Chinese forest in an effort to

COMPANIES

IBI Group

Consultant - GREECE

ETAD.A.E.

Public entity - GREECE

NBG PANGAEA

REIΤ - GREECE

Zeus

Fund - GREECE

PEOPLE

Aristotelis Karytinos

CEO of NBG Pangaea REIC NBG Pangaea REIC

Antulio Richetta

Director IBI Group
The tech giant was not well known for its eco-friendly initiatives nor has a rather “green” company profile although has ended up with a negative performance/perception gap: consumers believe that the company is greener than it actually is.

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