Strong demand continues to support holiday home prices

The findings confirm that strong domestic and international demand continues to support property values, despite the broader slowdown observed in certain segments of the residential real estate market.

In coastal areas within close proximity to Athens, the highest asking prices are recorded in Saronida, where the average price stands at €3,200 per square meter. It is followed by Anavyssos at €2,941/sq.m. and Porto Rafti at €2,667/sq.m., confirming that Eastern and Southeastern Attica remain the most expensive options for second-home buyers near the capital.

By contrast, more affordable alternatives continue to be found in Eretria, Kalamos, Keratea, and Artemida. While the overall trend remains positive, some mature markets have shown signs of price stabilization, with small annual declines recorded in Saronida, Eretria, and Marathon.

The strongest growth momentum is observed in Porto Rafti and Palaia Fokaia, where average asking prices increased by 14.7% and 14.3%, respectively, year-on-year. The rise reflects growing demand for areas that combine easy access to Athens with a coastal lifestyle.

A similar trend is evident across the Argosaronic Gulf islands, which continue to attract both Greek and international buyers due to their direct connectivity with Piraeus. The average asking price in Aegina stands at €2,692/sq.m., while Poros reaches €3,207/sq.m., recording the strongest annual increase in the category, exceeding 20%. In Spetses, one of the most established and high-value holiday home markets, the average asking price reaches €4,615/sq.m., approximately 10% higher than a year earlier.

The upward trend extends beyond Attica. In the Peloponnese, Kalamata records the highest average asking price at €2,892/sq.m., followed by Nafplio at €2,778/sq.m. and Eastern Mani at €2,727/sq.m. On the other hand, more affordable options remain available in Zacharo (Ilia), Akrata, and Xylokastro, maintaining buyer interest among those with lower budgets.

In the rest of mainland Greece, areas such as Zagora in Pelion and Agria remain among the more affordable choices, with average asking prices of €1,171/sq.m. and €1,387/sq.m., respectively. Conversely, higher valuations are recorded in Sivota, Kavala, and popular areas of Halkidiki, where prices continue to rise at double-digit annual rates.

Spitogatos Insights data indicate that the market continues to be supported by strong demand from both domestic and international buyers. Halkidiki remains among the most popular destinations for foreign investors and holiday home purchasers, a factor that helps explain the continued price increases recorded across several of its locations.

In terms of overall foreign demand, the Municipality of Athens remains the most popular destination, followed by the suburbs of Thessaloniki, the southern suburbs of Athens, and the Cyclades. The strongest interest comes from buyers in the United States, Germany, the United Kingdom, Bulgaria, Serbia, the Netherlands, and Switzerland, with detached houses, apartments, and villas representing the main property categories sought.