Dirk Paelinck, Chairman of the European PropTech Association

The real estate industry stands at the center of an unprecedented transformation. Driven by artificial intelligence, evolving European regulation, innovative financing mechanisms, and the growing imperative to deliver measurable environmental impact, the sector is entering a new era. Moerenhout argues that the coming decade will produce a new generation of market leaders and fundamentally different business models. Those who invest early in innovation will not merely comply with regulation—they will secure a strategic advantage in a market undergoing profound structural change.