Inventor acquired by Swedish giant Beijer Ref
Inventor acquired by Swedish giant Beijer Ref
  Investments  |  Greece

Inventor acquired by Swedish giant Beijer Ref

The company has made high profits in recent years.
RE+D magazine
15.07.2021

80% of the Inventor group was bought by Beijer Ref in an agreement that allows it to acquire the remaining share.

Inventor has been highly profitable in recent years, with an annual growth of 19% and EBIT growth of 40% over the last four years. The company has many years of experience in the air conditioning category since 1966, and has the brands Inventor, GE appliances and Haier in the Greek market.

Inventor is headquartered in Athens and has commercial offices in Bucharest. Its main activity is the distribution of its products in the retail networks and in the network of air conditioning professionals. At the same time, its cooperation with the largest marketplaces such as Amazon, Fnac, Darty, eBay, CDiscount, etc., is just as important as these platforms will be a new distribution channel for Beijer Ref. Inventor's annual sales amount to 60 million euros, while it has about 80 employees.

Beijer Ref is the world's largest refrigeration wholesaler, a colossus with about 70 subsidiaries in Europe, Asia-Pacific and Africa. Its annual sales amount to 1.4 billion euros in 37 countries. The group of companies provides a wide range of products covering the fields of commercial refrigeration, industrial refrigeration, air conditioning and heating, to customers around the world. The Beijer Ref is listed on the Stockholm Stock Exchange Nasdaq Large Cap and is headquartered in Malmo.

The two companies are united by the philosophy of continuous development, dedication to technology and deep experience in the field of air conditioning, which will give impetus to the business plans of both sides. The two parties signed a binding agreement, which will be followed by the control of the transaction by the Romanian Competition Authority, while the process is expected to be completed in autumn 2021. The management and the executives of Inventor will continue to operate with the same philosophy, both in distribution and communication, continuing its upward trend, with emphasis on technology.

Per Bertland, CEO of Beijer Ref, said: “We are very pleased with this addition: Inventor adds value and competitiveness to our group. At the same time, Greece is a completely new market for Beijer Ref, a fact that is in line with our development strategy. Inventor has great prospects and we look forward to continuing to grow the company with our customers and management. "

George Asimakopoulos, CEO of the Inventor group, comments: “It is our honor to work with Beijer Ref, as we have great appreciation for the excellent work and the world-renowned name of the company. We are excited to develop our perspective for the future with Beijer Ref by our side, to achieve our goals, following our strategy and implementing our business plan with the added value of this partnership ".