Mars has reached a significant milestone in its European operations, following years of strategic investment aimed at advancing sustainability and energy efficiency. According to a company announcement, this achievement stems from long-term efforts to strengthen its industrial presence across Europe, including €1.5 billion invested over the past five years alone.
The company first entered the renewable energy space in Europe in 2016 with an investment in a wind farm. Since then, it has completed the transition of all its European confectionery factories to electricity sourced entirely from renewable energy.
In addition to reducing and transforming its energy use, Mars has secured Guarantees of Origin (GO) for renewable electricity and biomethane. These purchases cover the full equivalent of the electricity and natural gas required to power the company’s direct confectionery operations across Europe.
Today, Mars operates ten confectionery factories in the Czech Republic, France, Germany, the Netherlands, Poland, and the United Kingdom. Together, they produce 900,000 tonnes annually of some of Europe’s most popular brands, including SNICKERS®, TWIX®, M&M’S®, SKITTLES®, and ORBIT/EXTRA®—with 85% of production consumed locally.
“At Mars, we believe the world we want tomorrow starts with how we do business today,” said Marc Carena, Regional President of Mars Wrigley. “That’s why we measure success not only through financial performance but also by the positive impact we have on people, the planet, and society. Sustainability makes strong business sense and is central to our strategy. We’re committed to making a meaningful difference—ensuring our actions today generate lasting benefits for future generations.”
This accomplishment is also a critical step in Mars’ global journey toward net-zero greenhouse gas emissions by 2050. It reflects the company’s broader commitment to the EU, where Mars has invested €1.5 billion over the past five years and plans to invest an additional €1 billion by the end of 2026. These investments support consumer-led innovation, economic growth, supply chain resilience, and the development of modern, energy-efficient manufacturing infrastructure.
