According to the Bank, CrediaBank’s new branch concept forms part of its strategic relaunch and tangibly reflects its vision. It introduces an upgraded, universally accessible customer experience that prioritizes personalized interaction, combining a human-centered approach with technological innovation. This initiative complements the human-focused philosophy already implemented across CrediaBank’s branches: walk-ins are welcome without prior appointments, and teller services are available throughout the day to ensure immediate assistance at any time.
The branch on Skoufa Street is the first CrediaBank location in Attica to adopt the new concept. It will be followed by branches on Panepistimiou Street and in Chalandri, as well as locations in Crete and Thessaloniki. The Bank aims to complete the full renovation of its branch network by the end of 2026.
The new branch design fosters human interaction, especially in teller areas that bring Bank personnel and clients to the same eye level.
Each new branch includes designated spaces and infrastructure designed to meet a variety of customer needs, such as self-service digital stations and private meeting rooms for consultations with banking advisors requiring discretion. Additional features include comfortable seating, low partitions, and warm, vibrant colors that together create a welcoming environment.
Accessibility for all has been a guiding principle in the design of these branches. CrediaBank’s New Experience branches have been developed in collaboration with specialized consultants to serve and facilitate transactions for everyone — including individuals with visual, auditory, or mobility impairments, as well as those on the autism spectrum — by leveraging technology and dedicated infrastructure.
Technology is used to support and enhance the human service experience, streamlining and simplifying transactions.
Beyond infrastructure, the atmosphere of the branches is designed to be inviting. Guests are offered refreshments and coffee, while waiting areas for children and pets are also available, ensuring a comfortable visit for all who enter the Bank’s premises.
