Ms. Natalia Strafti, who has served as Deputy Chief Executive Officer at Grivalia Hospitality since July 2021, overseeing investment, management, and project development activities, has now assumed the role of Chief Executive Officer. In this capacity, Ms. Strafti will play a central role in shaping the strategic direction of the organization, ensuring the effective implementation of these strategies, and overseeing the day-to-day operations of the company. Her primary focus will be on further enhancing and reinforcing Grivalia’s position in the luxury hospitality sector, guided by the principles of innovation and sustainability.
Ms. Strafti began her career in April 2000 at Eurobank Properties SA. In 2005, she was appointed Deputy Director of Advisory Services and Portfolio Management in Eurobank’s real estate sector. Between 2007 and 2014, she held the position of Head of Investment & Portfolio Management at Eurobank Properties REIC. From 2014 to 2019, she served as General Manager of Operations at Grivalia Properties REIC, and subsequently became a founding member and Managing Partner of Grivalia Management Company before joining Grivalia Hospitality in 2021.
Georgos Chryssikos, Founder and Executive Chairman of Grivalia Hospitality, commended Ms. Strafti for her outstanding contributions, stating, “Natalia and I have shared a professional journey of nearly two decades, during which we have navigated challenges, changes, and key milestones. Her dedication and pivotal role in Grivalia’s success have been invaluable. Natalia consistently demonstrates exceptional leadership skills, a results-driven approach, and a deep commitment to the organization. Over the past several years, she has played an instrumental role in the development of Grivalia Hospitality, and I am confident that under her leadership, the company will achieve even greater success and solidify its position in the luxury tourism real estate sector.”
In response, Ms. Strafti expressed her gratitude and determination, saying, “It is an immense honor and significant responsibility to assume the role of Chief Executive Officer at Grivalia Hospitality, an organization where I began my professional career and have dedicated the last 25 years. I am deeply grateful to the shareholders and Board of Directors for their trust and confidence. I also wish to express my sincere appreciation to Executive Chairman George Chryssikos for his guidance and unwavering support throughout our longstanding professional relationship. His vision and leadership have shaped Grivalia, and together with our talented team, we will continue to build on this legacy, creating new growth opportunities and delivering sustained value for our shareholders.”
Biography
Ms. Strafti boasts a distinguished career in the real estate and hospitality sectors, spanning over two decades. As Deputy Chief Executive Officer at Grivalia Hospitality, she was responsible for overseeing acquisitions, development, and asset management. Additionally, she is a founding partner and member of the board of Grivalia Management Company. Between 2014 and 2021, Ms. Strafti served as Chief Operating Officer of Grivalia Properties REIC, and prior to that, she led Investment and Asset Management from June 2008.
With more than €3 billion in assets under management, Grivalia has maintained its leadership in the real estate sector, with a particular emphasis on the Greek market. Ms. Strafti has played a crucial role in managing a diverse portfolio of assets, including over €1.5 billion in investments across various commercial real estate asset classes. Notable projects under her stewardship include the refurbishment of modern, green-certified office buildings and the development of high-end hotel properties.
Ms. Strafti has extensive experience in managing high-value real estate across Greece and Southeastern Europe, and in negotiating contracts with top-tier tenants, developers, financial professionals, and consultants. She was integral to Grivalia’s successful listing on the stock exchange and the subsequent capital increases. Furthermore, she contributed to the company’s Sustainability Committee and serves on the ULI GR Sustainability Council.
Ms. Strafti holds a degree from the London School of Economics and Political Science.
