THRAKON products are now available in the Italian market through an extensive distribution network. While a significant portion of the products is manufactured at the company’s state-of-the-art facility in Pontenuro, Italy, more specialized items are exported from THRAKON’s production plants in Greece.
This strategic move underscores THRAKON’s commitment to dynamic international growth and the consistent strengthening of its global presence.
The product range offered in Italy includes a large selection from THRAKON’s 1,700 SKUs, spanning categories such as polyurethanes, sealants, external thermal insulation systems, tile adhesives, and paints. Moreover, THRAKON’s complete building systems will be showcased at the SAIE construction materials exhibition in Bari, Italy, from October 23 to 25. The company’s expansion into the Italian market is being realized through a strategic partnership with Xella Group, a global leader in autoclaved aerated concrete, with an annual turnover exceeding €1.5 billion.
THRAKON’s CEO, Mr. Emmanouil Papadakis, stated:
“Expanding our operations in Italy represents another strategic milestone in THRAKON’s growth and outward-looking strategy. Through this partnership, we establish a strong presence in one of Europe’s largest and most demanding markets, while also providing Italian professionals access to high-quality, fully integrated building systems.”
Marco Paolini, CEO of Xella Italia, added:
“We have expanded our product range thanks to our collaboration with THRAKON, aiming to offer our clients not just individual products, but a complete, cohesive system aligned with the highest quality standards that distinguish us in the market.”
This collaboration reflects the shared vision of the two companies to provide high-quality, reliable, and sustainable professional construction solutions. Their goal is to deliver offerings that respond to today’s market challenges and meet the evolving expectations of industry professionals and end customers.
With over 60 years of expertise and innovation, THRAKON continues its dynamic growth, delivering trusted, high-quality solutions for construction, insulation, finishing, and waterproofing. Through its partnership with Xella Italia, the company lays a strong foundation for further international expansion and value creation, remaining true to its vision of sustainable development and innovation that transforms ideas into reality.
