The Athenian Riviera, according to Premier Realty's analysis, attracts various categories of buyers, aiming to enhance both property values and the overall region. Specifically, the key buyer segments are:
Large Investors & Fund Managers
Investment funds and developers are acquiring properties for tourism-related purposes, including villas, hotels, and serviced apartments.Senior Executives and Entrepreneurs
These buyers prefer premium residences in high-end areas such as Vouliagmeni, Kavouri, and Glyfada. They seek security, privacy, and luxurious lifestyle options.Retirees (primarily from abroad)
Many European retirees, particularly from Germany, the UK, and Scandinavia, are choosing the Athenian Riviera due to its golden visa program, favorable climate, and relatively lower cost of living compared to their home countries.Young Professionals & Digital Nomads
Areas such as Glyfada, Elliniko, and Kallithea are preferred by young professionals and digital nomads due to their proximity to the city center and the modern lifestyle they offer. These buyers are interested in contemporary apartments or co-living spaces.Families (domestic and international)
Both Greek and international families opt for the Riviera to embrace a Mediterranean lifestyle with year-round sea access. Their preference leans towards standalone homes with gardens or modern apartments.
Special Focus on Elliniko (The Greek)
The ongoing development of the Elliniko project, led by LAMDA Development, is set to radically transform the broader area.
- The Ellinikon project, Europe’s largest urban redevelopment initiative, will dramatically upgrade the region.
- The introduction of luxurious residences, 5-star hotels, commercial centers, and green spaces will further elevate the appeal of the Athenian Riviera.
- The project will attract international businesses, high-net-worth individuals, and luxury tourism.
International Tourism & Investment Destination
The development of hotels, marinas, and tourism complexes in the coming years is expected to significantly increase the region’s property value. The Riviera is set to become a hub for luxury yachting, gourmet dining, and international conferences. Furthermore, the demand for short-term rentals and second homes from European, American, and Arab investors will rise.
Special emphasis is placed on the region’s development under the principles of sustainability and the creation of a “smart” urban environment. Concurrently, the enhancement of the coastline is poised to change the region’s landscape.
Key Points of Development:
- New developments will feature green infrastructure, smart buildings, and sustainable transportation systems.
- The extension of the metro to Elliniko and improvements in public transport will enhance accessibility to the area.
- The Athenian Riviera will combine high quality of life with environmental responsibility.
- The redesign of the coastal road will improve traffic flow and create new pedestrian and bicycle paths.
- Marinas such as those in Vouliagmeni and Alimos will become global centers for marine tourism.
- The coastal zone from Faliron to Saronida will offer resort-style living.
Current Market Trends
The property market in Athens' southern suburbs is experiencing notable price increases. In 2024, prices surged by approximately 7.9%, with projections indicating a steady but slower growth rate of around 3% for 2025.
Despite these recent price hikes, the Athenian Riviera remains more affordable compared to other Mediterranean hotspots. The prices for luxury new-build properties range from €6,800 to €13,000 per square meter, in contrast to €30,000 to €60,000 per square meter on the French Riviera.
Average Property Prices per Square Meter (January 2025):
- Vouliagmeni: €7,441
- Elliniko: €5,039
- Glyfada: €5,100
- Voula: €5,680
- Sounio: €5,710
- Vari: €3,820
- Palaio Faliro: €3,800
- Kalyvia Thorikou: €2,520
This data indicates a positive outlook for the Athenian Riviera's real estate market, with sustained interest from both local and international buyers. The combination of luxury developments, strategic location, and access to key amenities positions the area as a premier destination for both investment and lifestyle.
